Highlighting Your Woman-Run Business in March

March is Women’s History Month, a time to celebrate the accomplishments and contributions of women throughout history. If you are a woman who runs a business, it’s an excellent opportunity to highlight your achievements and showcase your business! We’ve put together some tips on highlighting your Woman-Run Business in March.

Share Your Story

Your story is unique, inspiring, and essential to your business. Use this month to share your story on social media and your website. You can write a blog post, create a video, or even host a live stream where you share your journey, your struggles, and your successes. Share your passion for your business and dedication to making it successful. 

Collaborate with Other Women-Run Businesses 

Collaborating with other women-run businesses can help you reach a new audience and create new opportunities for your business. You can create a joint promotion or even host an event together. Look for businesses in your industry or niche and reach out to see if they would be interested in collaborating with you. 

Offer Special Deals or Discounts

March is a great time to offer special deals or discounts to your customers. You can create a Women’s History Month promotion and offer a discount or a special package to celebrate women in business. This will attract new customers and show your current customers that you appreciate their support!

Highlight Your Customers

Your customers are the heart of your business, and Women’s History Month is an excellent opportunity to celebrate them. You can feature your customers on social media, your website, or your store. Ask your customers to share their stories and tag your business; you can feature them on your social media pages. This will create a sense of community and show that you value your customers. 

Host an Event

Hosting an event is a great way to showcase your business and connect with your customers. You can host a Women’s History Month event, such as a workshop or panel discussion, and invite other women-run businesses to participate. This will create an opportunity for you to network, showcase your business, offer advice to other business owners, and provide value to your customers.

Celebrate your accomplishments and inspire other women to follow their dreams this March! Your followers would love to hear your story and all the amazing things you have accomplished.

Maybe you don’t have time to set up a campaign this month. Don’t worry; we can help!

Smart Marketing Advertising Agency is a woman-run business in Anderson, South Carolina. We can help you set up a campaign showcasing your business and all its accomplishments this month and moving forward! Call us today if you’re ready to take your marketing to the next level – 864.224.6002

2023 Graphic Design Trends

In the recovery of the pandemic, we have seen a lot of abstract and nostalgic based design trends that display designers’ need for comfort and familiarity, but include an experimental twist on trend revivals. Though these trends have been around in the past year, they are still evolving and being experimented with. All of these designs’ similarities feature an untraditional and/or organic display of vivid color and bold compositions. 

Print Effects

Print effects are the use of grainy print texture and double exposure (or overprint), to create more depth to abstract shapes and minimalist concepts. This type of design can take flat shapes and compositions, and create complex subjects.

By: Brad Hansen

Botanicals and Organic Shapes

Botanicals and organic shapes are great for backgrounds and patterns and have become increasingly abstract and hand-sketched-looking. The natural effect and contrasting colors give the design a whimsical element, which gives the digitally created lines an organic-looking composition.

By: Maggie Enterrios

Anti-Design

An untraditional and experimental approach to compositions, fonts, and coloring – Anti-Design has grown in popularity in the past couple of years and has shown no sign of slowing down. With artists continuing to create unique typography or texture overlays, this design features punk and hand-made elements that emulate a grungy and bold aesthetic, with contrasting fonts and vivid colors. 

By: Ewelina Kotra

Retro Flat Cartoon

Retro flat cartoon is an emulation of 70’s flat cartoon design, featuring vividly colored subjects with borders, and reimagined vintage typography and coloring. It’s a resurgence with a bang – bold, brightly colored, and youthful.

By: Christina Moreland

All these design trends rise and fall in popularity each year. At Smart Marketing Advertising Agency, we stay on top of the most recent trends to help your company stay up-to-date and modern! 

At Smart Marketing Advertising Agency, we are a full-service marketing and advertising agency located in Anderson, SC serving our local area and nationwide clients. We want to be an extension of your team in all things marketing. From social media advertising, and web design to SEO, logo design, digital, Google, and print and media marketing – we do it all!

Give us a call today at 864.224.6002 or email our Director of Client Relations, Sarah Mosteller, at smosteller@smartmarketingsc.com if you’re ready to implement a new marketing strategy!

Holiday Social Tips for Your Business

The Holidays are right around the corner, and now is the time for your business to drive engagement with the excitement and buzz of the season. Holiday related hashtags and posts will be growing on social media platforms, making this a great time to use social media as a tool to drive your engagement. Here are some tips on how to own this season and curate an engaging feed!

Community

This season is about coming together and spreading joy. Here are some ideas that encompass holiday cheer: 

  • Collaborating with local artists and businesses on events or products is a great way to double the exposure of both businesses. 
  • Post flyers and social media graphics of upcoming events that your business is hosting or attending.
  • Showcase photos and social media graphics of small businesses to encourage shopping locally!

Promotional Items

‘Tis the season of giving! Advertise your holiday sales, local charity events, or giveaways with intriguing graphics, photos and captions.

  • Now is the time shoppers are looking for discounts- use this to interest potential customers with your holiday deals!
  • Use local charity events and fundraisers as an opportunity to get involved with the community and get your name out there.
  • Organize a calendar countdown giveaway to engage with your followers. Host a giveaway for a week or two, and give away a gift to one of your followers for every consecutive day of the countdown!

Holiday Inspiration

Use your page as inspiration for the upcoming Holidays with gift and decoration ideas, recipes, and DIYS that relate to your product or service.

  • Show off your product or service as a great gift idea.
  • Create DIY videos or picture walk-throughs that relate to your product or service to inspire creativity.
  • Post videos and pictures for an end-of-year recap.
  • Make sure to use popular Holiday hashtags to increase your engagement.

This Holiday season is the time to take initiative and step up your social media marketing technique! If you’re interested in taking your marketing to the next level, contact us at Smart Marketing Advertising Agency! We are a full service marketing agency located in Anderson, SC helping businesses with website design, logo design, digital and social media marketing, graphic design, SEO, branding, and so much more!

Blessed…Grateful….Appreciative

 

We are very blessed to have such a wonderful group of clients who support our community and agency!

We are very grateful for each  business we are privileged to represent!

We are very appreciative for each of our clients who share the same goals as we do!


We would like to wish you and your family a wonderful Thanksgiving!

Our offices will be closed Thanksgiving day and Friday, November 28th.  We will reopen Monday, November 30th.

We are very excited to launch all of our Christmas marketing plans beginning November, 30th!  Please give us a call if you need assistance with your holiday marketing or have questions we can answer for you!

God Bless,

Tonya Childs

Smart Marketing Advertising Agency

Anderson, SC 29625

 

 

 

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